Product manager with eight years of growth and go-to-market behind the product work. Shipping 🩺 ELTH by day, 👥 comeoffline on Saturdays. Plus V1 of a grid asset platform for a US electric utility.
First client at 17. One spectacular faceplant. Two products live. All of it's in here. Five chapters, zero filler.
Read the chapters
proof i exist irl 📸
A clinic OS and a community platform, both in production right now, both built end-to-end by me.
See them running
no phones were harmed 📦
You've scrolled enough. I'm at every comeoffline event, phone in a box. Come say hi.
Crash the next onethe agency years, 2018–2024: brands that trusted us with the work 25+ of them →
(seven departments, one employee. open any folder)
Discovery with the people who actually do the job, then the specs, the scope cuts and the unit cost. ELTH’s 60+ features came out of sitting at a clinic’s front desk for a week; N-Smart’s entire V1 data model came off a US utility’s field crews rather than the founders’ brief. Two products live, one V1 shipped under contract.
First clients at 17, door to door: summer camps pitched gate by gate in Bangalore's apartment societies. At 18, a realtor cold-outreached off a Facebook post became a ₹6 Cr sale and three Raine & Horne franchises. There was never a sales team to hand things to.
Started with packaging, a Nandini box that sold at Bangalore's T2, and ended up doing the product UI for two apps that are live today. Learned on shelves first, screens later.
ELTH, comeoffline and the GetMyCreative AI suite: payments, WebRTC, Gemini pipelines. There was no engineering team, so I specced it, directed the models and reviewed what came back. Three products in production say the loop holds.
Content that reached 30M+ views for client brands. Namma Power Run grew about 30% a year across three editions, mostly by fixing what didn't work the year before.
Vendors, hiring, the books: eight years of the unglamorous parts at my own studio, which now ships without me. Plus a working clinic that runs its day on software I maintain.
A paid, phone-free community that has held a 100% show rate so far. I also answer the support inbox. It's mine, and it's small enough that I can.
(a select few: all shipped, all in production or paid for. see all cases →)
A clinic operating system, specced and shipped in 8 months against live users. A real Bangalore clinic runs its whole working day on it.
A paid, phone-free events community "for people who still go outside." Paid tickets, 100% show rate.
Product on V1 of a US electric utility’s grid asset platform: poles, tools and warehouses under one model. My stories, flows and wireframes; another agency’s pixels.
A GenAI creative platform that made it into Google for Startups and real client pilots. Then a hacked API key and a ₹8L cloud bill ended the run.
…and the client wall. the red string means i did it. hover to snoop, click to visit:
…and what three of them said, in their own words ↓
They turned our packaging into something premium: export boxes that resonated across global markets. The attention to detail is unmatched.
From social creatives to outdoor campaigns, they handle our dealership end to end: Renault's global standards, made fresh for a local audience.
They brought our vision to life: 4,000 people on the ground, 1.5 million reached online. They just get it.
Ashwini Puneeth RajkumarNamma Power Run
(eight years condensed into five notebook pages. flip through here, or read the full story →)
Closed my first clients at seventeen, door to door, summer camps for gated communities, with Ganesh. Landed my first real account at eighteen, out of a Facebook group, while my classmates memorised answers. Branded our family food joint: average kitchen, unignorable posters. Restaurants kept asking who made them. That question became Rewopme Media.First clients at seventeen, door to door, with Ganesh. A real account at eighteen, out of a Facebook group. It all became Rewopme Media.
Blank & White Studios, with Ganesh. Budweiser and Pernod Ricard campaigns, the Nandini box now selling at Bangalore T2, Namma Power Run grown 30% a year, three years straight. Niched down to design-only and became GetMyCreative.Blank & White Studios, with Ganesh: Budweiser, Pernod Ricard, the Nandini box at Bangalore T2. Niched down and became GetMyCreative.
AI was eating our industry, so we built the thing doing the eating: an AI creative suite on Gemini, Imagen and Veo. Google's startup programme, real client pilots. Then a hacked API key and a ₹8L bill. Closed it properly. Cost per generation has been a product requirement ever since.Built an AI creative suite. Google's startup programme, real pilots. A hacked API key and a ₹8L bill ended it. Cost per generation is a product requirement now.
Two products, specced and shipped against live users. ELTH: a clinic OS a real Bangalore clinic runs its working day on, 60+ features scoped from a week at their front desk. comeoffline: a paid, phone-free community priced, positioned and shipped to a 100% show rate.ELTH: a clinic OS a real Bangalore clinic runs its day on. comeoffline: a paid, phone-free community, 100% show rate. Both live.
Eight years of owning the outcome rather than the deliverable: the discovery, the spec, the scope cut, and the number at the end of the month. Nothing left to prove about starting things from zero. I want to run product at a scale I can't reach alone, on a team that already has the users.Eight years of owning the outcome, not the deliverable. Nothing left to prove about zero-to-one. I want to run product at a scale I can't reach alone.
the long version lives here →(the entire payroll fits on this screen. tap a badge, HR left the backs unlocked)
← swipe the rail →
MEMO: this team ships production software daily. "we need a landing page / internal tool / automation by Friday" is a task, not a project.
* subscriptions are a tools line, not payroll. HR has been very clear about this.
This certifies that
has completed
at the University of
since you'll wonder: no degree. dropped out after 12th for family reasons and went straight to work.everything above is the degree ↑
You just scrolled through my last eight years. If that's what your week is missing, skip the formalities. The stamp's right there.
or directly: nikikumar15@gmail.com · first chai's on me
PERSONNEL FILE · №08
